1970s (decade)
From Madison Pizza Wiki
In the 1970s Pizza Pit spread across Madison, and Rocky Rococo opened downtown and grew to five restaurants.
1970
1971
- April: Pizza Pit advertises free delivery from "all four Pizza Pits in Madison": Campus, Near East, Far East and So. Central[1]. A 16-inch sausage pizza costs $3.30[2].
1972
1973
- Wayne Mosley and Roger Brown visit each Big Ten university town, looking for a place to sell pan pizza, and choose Madison[3].
1974
- March 16: Brown's Restaurant, 411 W. Gilman St., closes after 36 years[4].
- April 4: the first Rocky Rococo opens in its place[3].
1975
- Summer: the second Rocky Rococo opens at 651 State St.[3]
1976
1977
1978
- August: Rocky Rococo has five restaurants[5].
- November: The Pizza Oven is found for the first time at 1018 N. Sherman Ave.[6]
1979
- Jim Meyer, later of Pizza Extreme, starts work at Pizza Pit[7].
Notes
- ↑ (1971, April 12). Pizza Pit advertisement, "Free delivery! Yes, all four Pizza Pits in Madison". Wisconsin State Journal. p. 4. Newspapers.com image 405149832.
- ↑ (1971, April 19). "Buy one! Get one free." Wisconsin State Journal. p. 8. Newspapers.com image 402428924.
- ↑ 3.0 3.1 3.2 Martin, C. (1982, April 4). "Through pizza's thick and thin, Rocky Rococo Corp. pans out." Wisconsin State Journal. p. 32. Newspapers.com image 404415972.
- ↑ LaBrasca, R. (1974, March 16). "Brown's Restaurant to Close Doors On 36 Years of Good Home Cookin'." The Capital Times. p. 9. Newspapers.com image 521389573.
- ↑ (1978, August 3). Rocky Rococo advertisement listing five restaurants. Wisconsin State Journal. p. 16. Newspapers.com image 400945917.
- ↑ (1978, November 27). Help-wanted advertisement, Pizza Oven, 1018 Sherman Ave. Wisconsin State Journal. p. 27. Newspapers.com image 396372866.
- ↑ Troller, S. (2009, September 27). "Extreme foresight for local pizza chain." Wisconsin State Journal. p. 52. Newspapers.com image 407707812.
