Pizza Extreme - Revision history

Jacques: Add the July–December 1996 newspaper findings from the research recorded in the database

2026-10-24T16:12:50Z

Add the July–December 1996 newspaper findings from the research recorded in the database

← Older revision		Revision as of 16:12, 24 October 2026
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	Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store at 2936 Fish Hatchery Rd. by August 1995, when the chain's help-wanted advertisements ("due to our expansion, business has increased at the speed of light") took applications at both stores<ref name="wsj-1995-08-06-p83">(1995, August 6). Rocky Rococo hourly ad listing 694 S. Whitney Way 273-1227, 3001 N. Sherman 241-4423, 4002 E. Washington 241-8001, 1618 W. Beltline 251-0304, 4 West Towne Mall 829-2901; Pizza Extreme 'Due to our expansion, business has inc…. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/404147221/ 404147221].</ref>, and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>. In August 1996 there were still just the two, drivers being told to "apply at either Pizza Extreme location"; the company office, "Pizza Extreme Corp, Attn: Jim", was then at the Fish Hatchery Road store, which was hiring managers at $19,000 to $34,000 a year<ref name="wsj-1996-08-18-p83">(1996, August 18). Gumby's help-wanted advertisement, 2433 University Ave. and 310 S. Brearly. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/405452215/ 405452215].</ref>.		Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store at 2936 Fish Hatchery Rd. by August 1995, when the chain's help-wanted advertisements ("due to our expansion, business has increased at the speed of light") took applications at both stores<ref name="wsj-1995-08-06-p83">(1995, August 6). Rocky Rococo hourly ad listing 694 S. Whitney Way 273-1227, 3001 N. Sherman 241-4423, 4002 E. Washington 241-8001, 1618 W. Beltline 251-0304, 4 West Towne Mall 829-2901; Pizza Extreme 'Due to our expansion, business has inc…. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/404147221/ 404147221].</ref>, and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>. In August 1996 there were still just the two, drivers being told to "apply at either Pizza Extreme location"; the company office, "Pizza Extreme Corp, Attn: Jim", was then at the Fish Hatchery Road store, which was hiring managers at $19,000 to $34,000 a year<ref name="wsj-1996-08-18-p83">(1996, August 18). Gumby's help-wanted advertisement, 2433 University Ave. and 310 S. Brearly. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/405452215/ 405452215].</ref>.

	By August 1997 there were three stores, at 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave., offering "award-winning Chicago-style stuffed pizza" with sandwiches, wings and pastas for lunch, dinner and late night<ref name="wsj-1997-08-20-p103">(1997, August 20). "Answer Book restaurant guide: Pizza." ''Wisconsin State Journal''. p. 103. Newspapers.com image [https://www.newspapers.com/image/401951861/ 401951861].</ref>, and readers of the two Madison dailies ranked Pizza Extreme third for pizza in that year's Readers' Choice Awards, behind Pizza Hut and Pizzeria Uno<ref name="wsj-1997-08-20-p66">(1997, August 20). "Readers' Choice Awards 1997: Good Fat & Drink." ''Wisconsin State Journal''. p. 66. Newspapers.com images [https://www.newspapers.com/image/401949474/ 401949474], [https://www.newspapers.com/image/522167119/ 522167119].</ref>. Jim Meyer advertised for restaurant managers and assistants that August and October — "a growing company with room for advancement", a 45-to-50-hour week and $20,000 to $35,000 with benefits — first from the North Sherman Avenue store and then from East Washington Avenue<ref name="wsj-1997-08-31-p99">(1997, August 31). "Help wanted: Pizza Extreme managers; Alley-Oops." ''Wisconsin State Journal''. p. 99. Newspapers.com images [https://www.newspapers.com/image/401995181/ 401995181], [https://www.newspapers.com/image/401509749/ 401509749].</ref>, and drivers were wanted at both in September<ref name="wsj-1997-09-23-p29">(1997, September 23). "Help wanted: Fresh Express Subs & Salads / Falbo Bros. Pizzeria drivers; Pizza Extreme drivers." ''Wisconsin State Journal''. p. 29. Newspapers.com images [https://www.newspapers.com/image/401433818/ 401433818], [https://www.newspapers.com/image/401434180/ 401434180], [https://www.newspapers.com/image/401435051/ 401435051].</ref>.		By August 1997 there were three stores, at 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave., offering "award-winning Chicago-style stuffed pizza" with sandwiches, wings and pastas for lunch, dinner and late night<ref name="wsj-1997-08-20-p103">(1997, August 20). "Answer Book restaurant guide: Pizza." ''Wisconsin State Journal''. p. 103. Newspapers.com image [https://www.newspapers.com/image/401951861/ 401951861].</ref>, and readers of the two Madison dailies ranked Pizza Extreme third for pizza in that year's Readers' Choice Awards, behind Pizza Hut and Pizzeria Uno<ref name="wsj-1997-08-20-p66">(1997, August 20). "Readers' Choice Awards 1997: Good Fat & Drink." ''Wisconsin State Journal''. p. 66. Newspapers.com images [https://www.newspapers.com/image/401949474/ 401949474], [https://www.newspapers.com/image/522167119/ 522167119].</ref>. Jim Meyer advertised for restaurant managers and assistants that August and October — "a growing company with room for advancement", a 45-to-50-hour week and $20,000 to $35,000 with benefits — first from the North Sherman Avenue store and then from East Washington Avenue<ref name="wsj-1997-08-31-p99">(1997, August 31). "Help wanted: Pizza Extreme managers; Alley-Oops." ''Wisconsin State Journal''. p. 99. Newspapers.com images [https://www.newspapers.com/image/401995181/ 401995181], [https://www.newspapers.com/image/401509749/ 401509749].</ref>, and drivers were wanted at both in September<ref name="wsj-1997-09-23-p29">(1997, September 23). "Help wanted: Fresh Express Subs & Salads / Falbo Bros. Pizzeria drivers; Pizza Extreme drivers." ''Wisconsin State Journal''. p. 29. Newspapers.com images [https://www.newspapers.com/image/401433818/ 401433818], [https://www.newspapers.com/image/401434180/ 401434180], [https://www.newspapers.com/image/401435051/ 401435051].</ref>. The hiring went on through 1998: in April assistant managers and managers ("hands-on", 40 to 50 hours, $22,000 to $32,000 a year with benefits), drivers at $8 to $14 an hour with an insured car, and counter help at $6 to $7<ref name="wsj-1998-04-12-p79">(1998, April 12). "Help wanted: Pizza Extreme." ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/404510723/ 404510723].</ref>; from August a standing block for all three stores, with resumes to Harry Smith at the Fish Hatchery Road store or by fax<ref name="wsj-1998-08-02-p90">(1998, August 2). "Help wanted: Sal's Pizzeria, Pizza Extreme, Pizza Pit, Pizzeria Uno (August 1998)." ''Wisconsin State Journal''. p. 90. Newspapers.com image [https://www.newspapers.com/image/405211348/ 405211348].</ref><ref name="wsj-1998-08-23-p95">(1998, August 23). "Help wanted: Pizza Extreme (Harry Smith), Pizza Pit drivers." ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/405337941/ 405337941].</ref>. Pizza Extreme had booth 76 at Taste of Madison in September 1998<ref name="wsj-1998-09-03-p60">(1998, September 3). "Taste of Madison 1998 vendors." ''Wisconsin State Journal''. p. 60. Newspapers.com images [https://www.newspapers.com/image/405316674/ 405316674], [https://www.newspapers.com/image/522192125/ 522192125], [https://www.newspapers.com/image/405319537/ 405319537].</ref>.

	In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.		In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.

Jacques: Add the July–December 1996 newspaper findings from the research recorded in the database

2026-10-24T15:05:23Z

Add the July–December 1996 newspaper findings from the research recorded in the database

← Older revision		Revision as of 15:05, 24 October 2026
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	Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store at 2936 Fish Hatchery Rd. by August 1995, when the chain's help-wanted advertisements ("due to our expansion, business has increased at the speed of light") took applications at both stores<ref name="wsj-1995-08-06-p83">(1995, August 6). Rocky Rococo hourly ad listing 694 S. Whitney Way 273-1227, 3001 N. Sherman 241-4423, 4002 E. Washington 241-8001, 1618 W. Beltline 251-0304, 4 West Towne Mall 829-2901; Pizza Extreme 'Due to our expansion, business has inc…. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/404147221/ 404147221].</ref>, and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>. In August 1996 there were still just the two, drivers being told to "apply at either Pizza Extreme location"; the company office, "Pizza Extreme Corp, Attn: Jim", was then at the Fish Hatchery Road store, which was hiring managers at $19,000 to $34,000 a year<ref name="wsj-1996-08-18-p83">(1996, August 18). Gumby's help-wanted advertisement, 2433 University Ave. and 310 S. Brearly. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/405452215/ 405452215].</ref>.		Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store at 2936 Fish Hatchery Rd. by August 1995, when the chain's help-wanted advertisements ("due to our expansion, business has increased at the speed of light") took applications at both stores<ref name="wsj-1995-08-06-p83">(1995, August 6). Rocky Rococo hourly ad listing 694 S. Whitney Way 273-1227, 3001 N. Sherman 241-4423, 4002 E. Washington 241-8001, 1618 W. Beltline 251-0304, 4 West Towne Mall 829-2901; Pizza Extreme 'Due to our expansion, business has inc…. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/404147221/ 404147221].</ref>, and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>. In August 1996 there were still just the two, drivers being told to "apply at either Pizza Extreme location"; the company office, "Pizza Extreme Corp, Attn: Jim", was then at the Fish Hatchery Road store, which was hiring managers at $19,000 to $34,000 a year<ref name="wsj-1996-08-18-p83">(1996, August 18). Gumby's help-wanted advertisement, 2433 University Ave. and 310 S. Brearly. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/405452215/ 405452215].</ref>.

			By August 1997 there were three stores, at 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave., offering "award-winning Chicago-style stuffed pizza" with sandwiches, wings and pastas for lunch, dinner and late night<ref name="wsj-1997-08-20-p103">(1997, August 20). "Answer Book restaurant guide: Pizza." ''Wisconsin State Journal''. p. 103. Newspapers.com image [https://www.newspapers.com/image/401951861/ 401951861].</ref>, and readers of the two Madison dailies ranked Pizza Extreme third for pizza in that year's Readers' Choice Awards, behind Pizza Hut and Pizzeria Uno<ref name="wsj-1997-08-20-p66">(1997, August 20). "Readers' Choice Awards 1997: Good Fat & Drink." ''Wisconsin State Journal''. p. 66. Newspapers.com images [https://www.newspapers.com/image/401949474/ 401949474], [https://www.newspapers.com/image/522167119/ 522167119].</ref>. Jim Meyer advertised for restaurant managers and assistants that August and October — "a growing company with room for advancement", a 45-to-50-hour week and $20,000 to $35,000 with benefits — first from the North Sherman Avenue store and then from East Washington Avenue<ref name="wsj-1997-08-31-p99">(1997, August 31). "Help wanted: Pizza Extreme managers; Alley-Oops." ''Wisconsin State Journal''. p. 99. Newspapers.com images [https://www.newspapers.com/image/401995181/ 401995181], [https://www.newspapers.com/image/401509749/ 401509749].</ref>, and drivers were wanted at both in September<ref name="wsj-1997-09-23-p29">(1997, September 23). "Help wanted: Fresh Express Subs & Salads / Falbo Bros. Pizzeria drivers; Pizza Extreme drivers." ''Wisconsin State Journal''. p. 29. Newspapers.com images [https://www.newspapers.com/image/401433818/ 401433818], [https://www.newspapers.com/image/401434180/ 401434180], [https://www.newspapers.com/image/401435051/ 401435051].</ref>.

	In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.		In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.
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	==Trivia==		==Trivia==
	* Brian Glassel and Tim Nicholson, the founders of [[Glass Nickel Pizza]], met while working at Pizza Extreme. Nicholson worked there for two and a half years, Glassel for less than two months<ref name="ct-1997-11-08-p41">(1997, November 8). ~~Cheap Eats news: Glass Nickel Pizza Company opens~~. ''The Capital Times''. p. 41. Newspapers.com image [https://www.newspapers.com/image/522191880/ 522191880].</ref>.		* Brian Glassel and Tim Nicholson, the founders of [[Glass Nickel Pizza]], met while working at Pizza Extreme. Nicholson worked there for two and a half years, Glassel for less than two months<ref name="ct-1997-11-08-p41">Kalk, S. (1997, November 8). "Sal's success almost too much for it to handle." ''The Capital Times''. p. 41. Newspapers.com image [https://www.newspapers.com/image/522191880/ 522191880].</ref>.
	* Meyer had also worked at [[Edwardo’s Natural Pizza\|Edwardo's]], a stuffed-pizza chain from Chicago<ref name="ct-1991-10-26-p28" />.		* Meyer had also worked at [[Edwardo’s Natural Pizza\|Edwardo's]], a stuffed-pizza chain from Chicago<ref name="ct-1991-10-26-p28" />.
	* In 1991 Pizza Extreme delivered west as far as Highland Avenue, east to Commercial Avenue, and south to Olin Avenue<ref name="ct-1991-10-26-p28" />.		* In 1991 Pizza Extreme delivered west as far as Highland Avenue, east to Commercial Avenue, and south to Olin Avenue<ref name="ct-1991-10-26-p28" />.

Jacques: Add the July–December 1996 newspaper findings from the research recorded in the database

2026-10-24T05:05:01Z

Add the July–December 1996 newspaper findings from the research recorded in the database

← Older revision		Revision as of 05:05, 24 October 2026
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	In December 2005 the chain advertised for drivers at "all locations": 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="ct-2005-12-08-p27">(2005, December 8). Pizza Extreme help-wanted ad listing all locations: 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery, 1207 N. Sherman Ave. ''The Capital Times''. p. 27. Newspapers.com image [https://www.newspapers.com/image/525998072/ 525998072].</ref> A Capital Times Super Bowl feature that year quoted its delivery man and manager Kevin Grauvogl on tips, and listed Madison's biggest delivery days as Halloween, New Year's Eve, the Packers' opener, the Super Bowl and Easter<ref name="ct-2005-02-07-p18">Kalk Derby, S. (2005, February 7). Super Bowl pizza-delivery feature: Pizza Extreme manager Kevin Grauvogl; Halloween, New Year's Eve and the Packers' opener as the big nights. ''The Capital Times''. p. 18. Newspapers.com image [https://www.newspapers.com/image/525978215/ 525978215].</ref>. A delivery car was stolen from behind the Raymond Road store in August 2008<ref name="mc-2008-08-20-pizza-extreme-car">(2008, August 20). [https://madison.com/news/local/article_a8a622ba-589a-50cb-8429-0e8bb2afb5a5.html "Madison man accused of taking pizza delivery car."] ''madison.com''.</ref>.		In December 2005 the chain advertised for drivers at "all locations": 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="ct-2005-12-08-p27">(2005, December 8). Pizza Extreme help-wanted ad listing all locations: 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery, 1207 N. Sherman Ave. ''The Capital Times''. p. 27. Newspapers.com image [https://www.newspapers.com/image/525998072/ 525998072].</ref> A Capital Times Super Bowl feature that year quoted its delivery man and manager Kevin Grauvogl on tips, and listed Madison's biggest delivery days as Halloween, New Year's Eve, the Packers' opener, the Super Bowl and Easter<ref name="ct-2005-02-07-p18">Kalk Derby, S. (2005, February 7). Super Bowl pizza-delivery feature: Pizza Extreme manager Kevin Grauvogl; Halloween, New Year's Eve and the Packers' opener as the big nights. ''The Capital Times''. p. 18. Newspapers.com image [https://www.newspapers.com/image/525978215/ 525978215].</ref>. A delivery car was stolen from behind the Raymond Road store in August 2008<ref name="mc-2008-08-20-pizza-extreme-car">(2008, August 20). [https://madison.com/news/local/article_a8a622ba-589a-50cb-8429-0e8bb2afb5a5.html "Madison man accused of taking pizza delivery car."] ''madison.com''.</ref>.

	At the end of August 2009 the original East Washington Avenue store closed and moved to [[1614 Monroe Street\|1614 Monroe St.]], across from Camp Randall Stadium<ref name="wsj-2009-09-27-p52" />. Full of Bull Famous Roast Beef opened in the old store in June 2010<ref name="ct-2010-04-08-p7">(2010, April 8). Full of Bull Famous Roast Beef to open in the former Pizza Extreme at 605 E. Washington Ave. ''The Capital Times''. p. 7. Newspapers.com image [https://www.newspapers.com/image/522587332/ 522587332].</ref><ref name="ct-2010-06-17-p8">(2010, June 17). Table Talk: Full of Bull opened last week at Blair Street and East Washington Avenue. ''The Capital Times''. p. 8. Newspapers.com image [https://www.newspapers.com/image/522591279/ 522591279].</ref>. In July 2010 a Pizza Extreme opened in Mount Horeb, at 1200 Highway 151 in a former [[Pizza Pit]]; the chain's other stores were then on Monroe Street, Raymond Road, North Sherman Avenue and Fish Hatchery Road<ref name="ct-2010-07-15-p7">(2010, July 15). Table Talk: Mount Horeb now has a Pizza Extreme, at 1200 Highway 151 in a former Pizza Pit; the chain's other stores listed. ''The Capital Times''. p. 7. Newspapers.com image [https://www.newspapers.com/image/522548861/ 522548861].</ref>. In September 2026 that was the only address on the company's website<ref name="web-pizzaextremes-about">[https://pizzaextremes.com/about-us Pizza Extreme, "About Us: How It All Began".] ''pizzaextremes.com''. Retrieved September 28, 2026.</ref>.		At the end of August 2009 the original East Washington Avenue store closed and moved to [[1614 Monroe Street\|1614 Monroe St.]], across from Camp Randall Stadium<ref name="wsj-2009-09-27-p52" />. Full of Bull Famous Roast Beef opened in the old store in June 2010<ref name="ct-2010-04-08-p7">(2010, April 8). Full of Bull Famous Roast Beef to open in the former Pizza Extreme at 605 E. Washington Ave. ''The Capital Times''. p. 7. Newspapers.com image [https://www.newspapers.com/image/522587332/ 522587332].</ref><ref name="ct-2010-06-17-p8">(2010, June 17). Table Talk: Full of Bull opened last week at Blair Street and East Washington Avenue. ''The Capital Times''. p. 8. Newspapers.com image [https://www.newspapers.com/image/522591279/ 522591279].</ref>. In July 2010 a Pizza Extreme opened in Mount Horeb, at 1200 Highway 151 in a former [[Pizza Pit]]; the chain's other stores were then on Monroe Street, Raymond Road, North Sherman Avenue and Fish Hatchery Road<ref name="ct-2010-07-15-p7">Martell, C. (2010, July 15). Table Talk: Mount Horeb now has a Pizza Extreme, at 1200 Highway 151 in a former Pizza Pit; the chain's other stores listed. ''The Capital Times''. p. 7. Newspapers.com image [https://www.newspapers.com/image/522548861/ 522548861].</ref>. In September 2026 that was the only address on the company's website<ref name="web-pizzaextremes-about">[https://pizzaextremes.com/about-us Pizza Extreme, "About Us: How It All Began".] ''pizzaextremes.com''. Retrieved September 28, 2026.</ref>.

	==Pizza==		==Pizza==

Jacques: Add the July–December 1996 newspaper findings from the research recorded in the database

2026-10-24T04:06:14Z

Add the July–December 1996 newspaper findings from the research recorded in the database

← Older revision		Revision as of 04:06, 24 October 2026
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	Meyer and Stein opened the first Pizza Extreme at [[605 East Washington Avenue\|605 E. Washington Ave.]], in a former market and liquor store that they remodeled themselves<ref name="wsj-2009-09-27-p52" />. It was advertising for help by August 1991<ref name="wsj-1991-08-11-p85">(1991, August 11). Pizza Extreme help-wanted advertisement (earliest found). ''Wisconsin State Journal''. p. 85. Seen in search results only; the page has not been read.</ref>. Stein explained the name to a reviewer that October: "our idea is to go to the extreme in providing the best ingredients"<ref name="ct-1991-10-26-p28" />. Meyer said in 2009 that it referred to toppings people did not expect on a pizza, such as pesto, spinach, artichokes or Alfredo sauce<ref name="wsj-2009-09-27-p52" />.		Meyer and Stein opened the first Pizza Extreme at [[605 East Washington Avenue\|605 E. Washington Ave.]], in a former market and liquor store that they remodeled themselves<ref name="wsj-2009-09-27-p52" />. It was advertising for help by August 1991<ref name="wsj-1991-08-11-p85">(1991, August 11). Pizza Extreme help-wanted advertisement (earliest found). ''Wisconsin State Journal''. p. 85. Seen in search results only; the page has not been read.</ref>. Stein explained the name to a reviewer that October: "our idea is to go to the extreme in providing the best ingredients"<ref name="ct-1991-10-26-p28" />. Meyer said in 2009 that it referred to toppings people did not expect on a pizza, such as pesto, spinach, artichokes or Alfredo sauce<ref name="wsj-2009-09-27-p52" />.

	Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store at 2936 Fish Hatchery Rd. by August 1995, when the chain's help-wanted advertisements ("due to our expansion, business has increased at the speed of light") took applications at both stores<ref name="wsj-1995-08-06-p83">(1995, August 6). Rocky Rococo hourly ad listing 694 S. Whitney Way 273-1227, 3001 N. Sherman 241-4423, 4002 E. Washington 241-8001, 1618 W. Beltline 251-0304, 4 West Towne Mall 829-2901; Pizza Extreme 'Due to our expansion, business has inc…. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/404147221/ 404147221].</ref>, and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>.		Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store at 2936 Fish Hatchery Rd. by August 1995, when the chain's help-wanted advertisements ("due to our expansion, business has increased at the speed of light") took applications at both stores<ref name="wsj-1995-08-06-p83">(1995, August 6). Rocky Rococo hourly ad listing 694 S. Whitney Way 273-1227, 3001 N. Sherman 241-4423, 4002 E. Washington 241-8001, 1618 W. Beltline 251-0304, 4 West Towne Mall 829-2901; Pizza Extreme 'Due to our expansion, business has inc…. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/404147221/ 404147221].</ref>, and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>. In August 1996 there were still just the two, drivers being told to "apply at either Pizza Extreme location"; the company office, "Pizza Extreme Corp, Attn: Jim", was then at the Fish Hatchery Road store, which was hiring managers at $19,000 to $34,000 a year<ref name="wsj-1996-08-18-p83">(1996, August 18). Gumby's help-wanted advertisement, 2433 University Ave. and 310 S. Brearly. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/405452215/ 405452215].</ref>.

	In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.		In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.

Jacques: Use American spelling (license, favorite, neighborhood and the like)

2026-10-24T03:30:47Z

Use American spelling (license, favorite, neighborhood and the like)

← Older revision		Revision as of 03:30, 24 October 2026
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	In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.		In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.

	Help-wanted advertisements of January 2000 listed the three older stores, 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="wsj-2000-01-30-p95">(2000, January 30). Pizza Extreme help-wanted advertisement listing 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/400922560/ 400922560].</ref>, and one of September 2000 asked managers to write to Jim Meyer at an office at 433 Grand Canyon Dr.<ref name="wsj-2000-09-18-p6">(2000, September 18). Pizza Extreme management help-wanted advertisement (Jim Meyer, 433 Grand Canyon Dr.). ''Wisconsin State Journal''. p. 6. Newspapers.com image [https://www.newspapers.com/image/407358672/ 407358672].</ref> The Raymond Road restaurant was held up at gunpoint on November 30, 2000, and again on December 23, 2001<ref name="wsj-2000-12-02-p3">(2000, December 2). "Two restaurants are robbed." ''Wisconsin State Journal''. p. 3. Newspapers.com image [https://www.newspapers.com/image/406733747/ 406733747].</ref><ref name="wsj-2001-12-24-p2">Schuetz, L. (2001, December 24). "Armed men commit two robberies." ''Wisconsin State Journal''. p. 2. Newspapers.com image [https://www.newspapers.com/image/407039273/ 407039273].</ref>; the Fish Hatchery Road store, in Fitchburg, was robbed six days after that<ref name="wsj-2001-12-31-p3">(2001, December 31). "Fitchburg: Two men rob Pizza Extreme." ''Wisconsin State Journal''. p. 3. Newspapers.com image [https://www.newspapers.com/image/407050082/ 407050082].</ref>, a driver on Riverside Drive in September 2001<ref name="wsj-2001-09-06-p5">(2001, September 6). "Pair of robberies reported." ''Wisconsin State Journal''. p. 5. Newspapers.com image [https://www.newspapers.com/image/407491673/ 407491673].</ref>, and both Raymond Road and East Washington Avenue in March 2003, in a string of pizzeria robberies that also hit two Pizza Pits<ref name="wsj-2003-03-20-p2">Adams, B. (2003, March 20). "Robbers strike another pizza place." ''Wisconsin State Journal''. p. 2. Newspapers.com image [https://www.newspapers.com/image/406716943/ 406716943].</ref>. In 2002 WYOU, the public-access channel, moved in next door at 609 E. Washington Ave.<ref name="ct-2002-03-12-p4">Kalk Derby, S. (2002, March 12). "WYOU is moving, but not far." ''The Capital Times''. p. 4. Newspapers.com image [https://www.newspapers.com/image/526010396/ 526010396].</ref>, and State Journal readers voted Pizza Extreme the third-best pizza in town<ref name="wsj-2002-08-14-p82">(2002, August 14). "Readers' poll: Madison's ~~favourite~~ pizza." ''Wisconsin State Journal''. p. 82. Newspapers.com image [https://www.newspapers.com/image/407466715/ 407466715].</ref>. A March 2004 advertisement for unit managers listed the same four stores as in 2000, "Attn: Tom or Jim"<ref name="wsj-2004-03-07-p132">(2004, March 7). Pizza Extreme management help-wanted advertisement listing its four stores. ''Wisconsin State Journal''. p. 132. Newspapers.com image [https://www.newspapers.com/image/396644524/ 396644524].</ref>.		Help-wanted advertisements of January 2000 listed the three older stores, 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="wsj-2000-01-30-p95">(2000, January 30). Pizza Extreme help-wanted advertisement listing 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/400922560/ 400922560].</ref>, and one of September 2000 asked managers to write to Jim Meyer at an office at 433 Grand Canyon Dr.<ref name="wsj-2000-09-18-p6">(2000, September 18). Pizza Extreme management help-wanted advertisement (Jim Meyer, 433 Grand Canyon Dr.). ''Wisconsin State Journal''. p. 6. Newspapers.com image [https://www.newspapers.com/image/407358672/ 407358672].</ref> The Raymond Road restaurant was held up at gunpoint on November 30, 2000, and again on December 23, 2001<ref name="wsj-2000-12-02-p3">(2000, December 2). "Two restaurants are robbed." ''Wisconsin State Journal''. p. 3. Newspapers.com image [https://www.newspapers.com/image/406733747/ 406733747].</ref><ref name="wsj-2001-12-24-p2">Schuetz, L. (2001, December 24). "Armed men commit two robberies." ''Wisconsin State Journal''. p. 2. Newspapers.com image [https://www.newspapers.com/image/407039273/ 407039273].</ref>; the Fish Hatchery Road store, in Fitchburg, was robbed six days after that<ref name="wsj-2001-12-31-p3">(2001, December 31). "Fitchburg: Two men rob Pizza Extreme." ''Wisconsin State Journal''. p. 3. Newspapers.com image [https://www.newspapers.com/image/407050082/ 407050082].</ref>, a driver on Riverside Drive in September 2001<ref name="wsj-2001-09-06-p5">(2001, September 6). "Pair of robberies reported." ''Wisconsin State Journal''. p. 5. Newspapers.com image [https://www.newspapers.com/image/407491673/ 407491673].</ref>, and both Raymond Road and East Washington Avenue in March 2003, in a string of pizzeria robberies that also hit two Pizza Pits<ref name="wsj-2003-03-20-p2">Adams, B. (2003, March 20). "Robbers strike another pizza place." ''Wisconsin State Journal''. p. 2. Newspapers.com image [https://www.newspapers.com/image/406716943/ 406716943].</ref>. In 2002 WYOU, the public-access channel, moved in next door at 609 E. Washington Ave.<ref name="ct-2002-03-12-p4">Kalk Derby, S. (2002, March 12). "WYOU is moving, but not far." ''The Capital Times''. p. 4. Newspapers.com image [https://www.newspapers.com/image/526010396/ 526010396].</ref>, and State Journal readers voted Pizza Extreme the third-best pizza in town<ref name="wsj-2002-08-14-p82">(2002, August 14). "Readers' poll: Madison's favorite pizza." ''Wisconsin State Journal''. p. 82. Newspapers.com image [https://www.newspapers.com/image/407466715/ 407466715].</ref>. A March 2004 advertisement for unit managers listed the same four stores as in 2000, "Attn: Tom or Jim"<ref name="wsj-2004-03-07-p132">(2004, March 7). Pizza Extreme management help-wanted advertisement listing its four stores. ''Wisconsin State Journal''. p. 132. Newspapers.com image [https://www.newspapers.com/image/396644524/ 396644524].</ref>.

	In December 2005 the chain advertised for drivers at "all locations": 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="ct-2005-12-08-p27">(2005, December 8). Pizza Extreme help-wanted ad listing all locations: 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery, 1207 N. Sherman Ave. ''The Capital Times''. p. 27. Newspapers.com image [https://www.newspapers.com/image/525998072/ 525998072].</ref> A Capital Times Super Bowl feature that year quoted its delivery man and manager Kevin Grauvogl on tips, and listed Madison's biggest delivery days as Halloween, New Year's Eve, the Packers' opener, the Super Bowl and Easter<ref name="ct-2005-02-07-p18">Kalk Derby, S. (2005, February 7). Super Bowl pizza-delivery feature: Pizza Extreme manager Kevin Grauvogl; Halloween, New Year's Eve and the Packers' opener as the big nights. ''The Capital Times''. p. 18. Newspapers.com image [https://www.newspapers.com/image/525978215/ 525978215].</ref>. A delivery car was stolen from behind the Raymond Road store in August 2008<ref name="mc-2008-08-20-pizza-extreme-car">(2008, August 20). [https://madison.com/news/local/article_a8a622ba-589a-50cb-8429-0e8bb2afb5a5.html "Madison man accused of taking pizza delivery car."] ''madison.com''.</ref>.		In December 2005 the chain advertised for drivers at "all locations": 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="ct-2005-12-08-p27">(2005, December 8). Pizza Extreme help-wanted ad listing all locations: 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery, 1207 N. Sherman Ave. ''The Capital Times''. p. 27. Newspapers.com image [https://www.newspapers.com/image/525998072/ 525998072].</ref> A Capital Times Super Bowl feature that year quoted its delivery man and manager Kevin Grauvogl on tips, and listed Madison's biggest delivery days as Halloween, New Year's Eve, the Packers' opener, the Super Bowl and Easter<ref name="ct-2005-02-07-p18">Kalk Derby, S. (2005, February 7). Super Bowl pizza-delivery feature: Pizza Extreme manager Kevin Grauvogl; Halloween, New Year's Eve and the Packers' opener as the big nights. ''The Capital Times''. p. 18. Newspapers.com image [https://www.newspapers.com/image/525978215/ 525978215].</ref>. A delivery car was stolen from behind the Raymond Road store in August 2008<ref name="mc-2008-08-20-pizza-extreme-car">(2008, August 20). [https://madison.com/news/local/article_a8a622ba-589a-50cb-8429-0e8bb2afb5a5.html "Madison man accused of taking pizza delivery car."] ''madison.com''.</ref>.

Jacques: Add the 1995 newspaper findings (licence list, openings, Angelo Fraboni's death) from the research recorded in the database

2026-10-24T02:32:01Z

Add the 1995 newspaper findings (licence list, openings, Angelo Fraboni's death) from the research recorded in the database

← Older revision		Revision as of 02:32, 24 October 2026
Line 4:		Line 4:
	Meyer and Stein opened the first Pizza Extreme at [[605 East Washington Avenue\|605 E. Washington Ave.]], in a former market and liquor store that they remodeled themselves<ref name="wsj-2009-09-27-p52" />. It was advertising for help by August 1991<ref name="wsj-1991-08-11-p85">(1991, August 11). Pizza Extreme help-wanted advertisement (earliest found). ''Wisconsin State Journal''. p. 85. Seen in search results only; the page has not been read.</ref>. Stein explained the name to a reviewer that October: "our idea is to go to the extreme in providing the best ingredients"<ref name="ct-1991-10-26-p28" />. Meyer said in 2009 that it referred to toppings people did not expect on a pizza, such as pesto, spinach, artichokes or Alfredo sauce<ref name="wsj-2009-09-27-p52" />.		Meyer and Stein opened the first Pizza Extreme at [[605 East Washington Avenue\|605 E. Washington Ave.]], in a former market and liquor store that they remodeled themselves<ref name="wsj-2009-09-27-p52" />. It was advertising for help by August 1991<ref name="wsj-1991-08-11-p85">(1991, August 11). Pizza Extreme help-wanted advertisement (earliest found). ''Wisconsin State Journal''. p. 85. Seen in search results only; the page has not been read.</ref>. Stein explained the name to a reviewer that October: "our idea is to go to the extreme in providing the best ingredients"<ref name="ct-1991-10-26-p28" />. Meyer said in 2009 that it referred to toppings people did not expect on a pizza, such as pesto, spinach, artichokes or Alfredo sauce<ref name="wsj-2009-09-27-p52" />.

	Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store on Fish Hatchery ~~Road~~ by ~~February 1996~~<ref name="wsj-~~1996~~-02-11-~~p74~~">(~~1996~~, ~~February 11~~). ~~Pizza Extreme help~~-~~wanted advertisement~~, ~~605~~ E. Washington ~~and 2936 Fish Hatchery Rd~~. ''Wisconsin State Journal''. p. 74. Newspapers.com image [https://www.newspapers.com/image/~~397200098~~/ ~~397200098~~].</ref> and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>.		Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store at 2936 Fish Hatchery Rd. by August 1995, when the chain's help-wanted advertisements ("due to our expansion, business has increased at the speed of light") took applications at both stores<ref name="wsj-1995-08-06-p83">(1995, August 6). Rocky Rococo hourly ad listing 694 S. Whitney Way 273-1227, 3001 N. Sherman 241-4423, 4002 E. Washington 241-8001, 1618 W. Beltline 251-0304, 4 West Towne Mall 829-2901; Pizza Extreme 'Due to our expansion, business has inc…. ''Wisconsin State Journal''. p. 83. Newspapers.com image [https://www.newspapers.com/image/404147221/ 404147221].</ref>, and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>.

	In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.		In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.
Line 33:		Line 33:
	===Former Locations===		===Former Locations===
	* [[605 East Washington Avenue\|605 E. Washington Ave.]] (1991 to August 2009).		* [[605 East Washington Avenue\|605 E. Washington Ave.]] (1991 to August 2009).
	* 2936 Fish Hatchery Rd., Fitchburg, also given as 2937 (by ~~February 1996~~<ref name="wsj-1996-02-11-p74" />; robbed December 29, 2001<ref name="wsj-2001-12-31-p3" />; advertised 2005<ref name="ct-2005-12-08-p27" />; open in 2009).		* 2936 Fish Hatchery Rd., Fitchburg, also given as 2937 (by August 1995<ref name="wsj-1995-08-06-p83" /><ref name="wsj-1996-02-11-p74">(1996, February 11). Pizza Extreme help-wanted advertisement, 605 E. Washington and 2936 Fish Hatchery Rd. ''Wisconsin State Journal''. p. 74. Newspapers.com image [https://www.newspapers.com/image/397200098/ 397200098].</ref>; robbed December 29, 2001<ref name="wsj-2001-12-31-p3" />; advertised 2005<ref name="ct-2005-12-08-p27" />; open in 2009).
	* 1207 N. Sherman Ave. (by September 1996<ref name="wsj-1996-09-08-p79" />; advertised 2005<ref name="ct-2005-12-08-p27" />; open in 2009).		* 1207 N. Sherman Ave. (by September 1996<ref name="wsj-1996-09-08-p79" />; advertised 2005<ref name="ct-2005-12-08-p27" />; open in 2009).
	* [[5706 Raymond Road\|5706 Raymond Rd.]] (2000 to before January 2017<ref name="mc-2017-01-30-los-atlantes">Kalk Derby, S. (2017, January 30). [https://madison.com/life-entertainment/local/food-drink/restaurants/article_26236e4c-ff4f-5d12-8f19-79493f39d5f7.html "Food-starved Meadowood gets a Mexican restaurant."] ''madison.com''.</ref>).		* [[5706 Raymond Road\|5706 Raymond Rd.]] (2000 to before January 2017<ref name="mc-2017-01-30-los-atlantes">Kalk Derby, S. (2017, January 30). [https://madison.com/life-entertainment/local/food-drink/restaurants/article_26236e4c-ff4f-5d12-8f19-79493f39d5f7.html "Food-starved Meadowood gets a Mexican restaurant."] ''madison.com''.</ref>).

Jacques: Add the 1995 Ameritech Yellow Pages listings from the newspaper and directory research recorded in the database

2026-10-24T00:58:06Z

Add the 1995 Ameritech Yellow Pages listings from the newspaper and directory research recorded in the database

← Older revision		Revision as of 00:58, 24 October 2026
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	* In 1991 the menu had thin, hand-tossed pizza, which the reviewer found very like Pizza Pit's, and stuffed pizzas from a 9-inch cheese ($7.50) to the 11-inch "Extreme Pizza" with sausage, pepperoni, mushrooms, onions and green pepper ($13). There was no thick crust. Pizzas could be bought half-baked to finish at home<ref name="ct-1991-10-26-p28" />.		* In 1991 the menu had thin, hand-tossed pizza, which the reviewer found very like Pizza Pit's, and stuffed pizzas from a 9-inch cheese ($7.50) to the 11-inch "Extreme Pizza" with sausage, pepperoni, mushrooms, onions and green pepper ($13). There was no thick crust. Pizzas could be bought half-baked to finish at home<ref name="ct-1991-10-26-p28" />.
	* Pesto pizza and spinach and cheese pizza were on the menu from the start<ref name="ct-1991-10-26-p28" />.		* Pesto pizza and spinach and cheese pizza were on the menu from the start<ref name="ct-1991-10-26-p28" />.
			* The 1995 Yellow Pages ad: "Open Late" (to 2:45 a.m. Friday and Saturday), award-winning Chicago-style stuffed pizza and hand-tossed thin crust, the "Extreme Team" two-pizza deal, 21 toppings, ten sandwiches on bread baked daily and wings with ten sauces, delivered to campus, downtown and the near east and west sides<ref name="yp-1995-p640">(1995). Ameritech PagesPlus Yellow Pages, Madison, 1995 edition, 'Pizza' classification, p. 640: display ads — Gino's, 540 State St. ('5 blocks from the Capital'; fettucine Alfredo, stuffed pizza, veal Romano, bar; free delivery …. ''Madison telephone directory''. p. 640.</ref>.
	* By 1994 "the stuffed pizza is the great specialty, and many believe it's the best in town," Jay Rath wrote; the crust was "very similar to Supreme Pizza's — doughier than Pit's", with spinach and pesto among the toppings<ref name="ct-1994-09-03-p42">Rath, J. (1994, September 3). "Pizza choices as varied as toppings." ''The Capital Times''. p. 42. Newspapers.com image [https://www.newspapers.com/image/521480603/ 521480603].</ref>. Pizza Extreme sold stuffed and thin slices at the 1994 Taste of Madison<ref name="wsj-1994-09-01-p61">(1994, September 1). "Taste of Madison food list." ''Wisconsin State Journal''. p. 61. Newspapers.com images [https://www.newspapers.com/image/406301817/ 406301817], [https://www.newspapers.com/image/521479557/ 521479557].</ref>.		* By 1994 "the stuffed pizza is the great specialty, and many believe it's the best in town," Jay Rath wrote; the crust was "very similar to Supreme Pizza's — doughier than Pit's", with spinach and pesto among the toppings<ref name="ct-1994-09-03-p42">Rath, J. (1994, September 3). "Pizza choices as varied as toppings." ''The Capital Times''. p. 42. Newspapers.com image [https://www.newspapers.com/image/521480603/ 521480603].</ref>. Pizza Extreme sold stuffed and thin slices at the 1994 Taste of Madison<ref name="wsj-1994-09-01-p61">(1994, September 1). "Taste of Madison food list." ''Wisconsin State Journal''. p. 61. Newspapers.com images [https://www.newspapers.com/image/406301817/ 406301817], [https://www.newspapers.com/image/521479557/ 521479557].</ref>.
	* In 2009 the Raymond Road restaurant also sold Greenbush Bakery doughnuts, Ancora coffee, Chocolate Shoppe ice cream, gumbo, and Athens gyros<ref name="wsj-2009-09-27-p52" />.		* In 2009 the Raymond Road restaurant also sold Greenbush Bakery doughnuts, Ancora coffee, Chocolate Shoppe ice cream, gumbo, and Athens gyros<ref name="wsj-2009-09-27-p52" />.

Jacques: Add the 1993–94 newspaper research recorded in the database

2026-10-24T00:14:56Z

Add the 1993–94 newspaper research recorded in the database

← Older revision		Revision as of 00:14, 24 October 2026
Line 17:		Line 17:
	* In 1991 the menu had thin, hand-tossed pizza, which the reviewer found very like Pizza Pit's, and stuffed pizzas from a 9-inch cheese ($7.50) to the 11-inch "Extreme Pizza" with sausage, pepperoni, mushrooms, onions and green pepper ($13). There was no thick crust. Pizzas could be bought half-baked to finish at home<ref name="ct-1991-10-26-p28" />.		* In 1991 the menu had thin, hand-tossed pizza, which the reviewer found very like Pizza Pit's, and stuffed pizzas from a 9-inch cheese ($7.50) to the 11-inch "Extreme Pizza" with sausage, pepperoni, mushrooms, onions and green pepper ($13). There was no thick crust. Pizzas could be bought half-baked to finish at home<ref name="ct-1991-10-26-p28" />.
	* Pesto pizza and spinach and cheese pizza were on the menu from the start<ref name="ct-1991-10-26-p28" />.		* Pesto pizza and spinach and cheese pizza were on the menu from the start<ref name="ct-1991-10-26-p28" />.
			* By 1994 "the stuffed pizza is the great specialty, and many believe it's the best in town," Jay Rath wrote; the crust was "very similar to Supreme Pizza's — doughier than Pit's", with spinach and pesto among the toppings<ref name="ct-1994-09-03-p42">Rath, J. (1994, September 3). "Pizza choices as varied as toppings." ''The Capital Times''. p. 42. Newspapers.com image [https://www.newspapers.com/image/521480603/ 521480603].</ref>. Pizza Extreme sold stuffed and thin slices at the 1994 Taste of Madison<ref name="wsj-1994-09-01-p61">(1994, September 1). "Taste of Madison food list." ''Wisconsin State Journal''. p. 61. Newspapers.com images [https://www.newspapers.com/image/406301817/ 406301817], [https://www.newspapers.com/image/521479557/ 521479557].</ref>.
	* In 2009 the Raymond Road restaurant also sold Greenbush Bakery doughnuts, Ancora coffee, Chocolate Shoppe ice cream, gumbo, and Athens gyros<ref name="wsj-2009-09-27-p52" />.		* In 2009 the Raymond Road restaurant also sold Greenbush Bakery doughnuts, Ancora coffee, Chocolate Shoppe ice cream, gumbo, and Athens gyros<ref name="wsj-2009-09-27-p52" />.

Jacques: Add the October 1993 advertisement from the newspaper research recorded in the database

2026-10-23T22:19:48Z

Add the October 1993 advertisement from the newspaper research recorded in the database

← Older revision		Revision as of 22:19, 23 October 2026
Line 23:		Line 23:
	* Meyer had also worked at [[Edwardo’s Natural Pizza\|Edwardo's]], a stuffed-pizza chain from Chicago<ref name="ct-1991-10-26-p28" />.		* Meyer had also worked at [[Edwardo’s Natural Pizza\|Edwardo's]], a stuffed-pizza chain from Chicago<ref name="ct-1991-10-26-p28" />.
	* In 1991 Pizza Extreme delivered west as far as Highland Avenue, east to Commercial Avenue, and south to Olin Avenue<ref name="ct-1991-10-26-p28" />.		* In 1991 Pizza Extreme delivered west as far as Highland Avenue, east to Commercial Avenue, and south to Olin Avenue<ref name="ct-1991-10-26-p28" />.
	* The original telephone number, 259-1500, was still in use in 2026.		* The original telephone number, 259-1500, was still in use in 2026. In October 1993 the company was hiring because "our business is increasing at the speed of light", and already had a "westside location" with its own number, 276-7840<ref name="wsj-1993-10-17-p96">(1993, October 17). Pizza Extreme help-wanted: 'Due to our great food, service & prices, our business is increasing at the speed of light'; sandwich/counter person, prep person, delivery drivers at 605 E. Washington Ave. (259-1500); 'pizza cu…. ''Wisconsin State Journal''. p. 96. Newspapers.com image [https://www.newspapers.com/image/406374972/ 406374972].</ref>.
	* The supplier of Athens gyro meat said in 2016, and again in 2022, that "Pizza Pit/Pizza Extreme" was its largest customer<ref name="mc-2016-09-17-athens-gyros">Christians, L. (2016, September 17). [https://madison.com/life-entertainment/local/food-drink/article_9d08f58d-7bb1-58d3-88a5-1e30e8396593.html "This spring, gas station gem Athens Gyros in Westport to become Athens Grill."] ''madison.com''.</ref><ref name="mc-2022-10-22-knoches">Kalk Derby, S. (2022, October 22). [https://madison.com/news/local/business/article_ba7bde33-857f-555c-b3e3-7776c6503c1f.html "Part of Knoche's meat business will live on, 'We were retired for one day'."] ''madison.com''.</ref>.		* The supplier of Athens gyro meat said in 2016, and again in 2022, that "Pizza Pit/Pizza Extreme" was its largest customer<ref name="mc-2016-09-17-athens-gyros">Christians, L. (2016, September 17). [https://madison.com/life-entertainment/local/food-drink/article_9d08f58d-7bb1-58d3-88a5-1e30e8396593.html "This spring, gas station gem Athens Gyros in Westport to become Athens Grill."] ''madison.com''.</ref><ref name="mc-2022-10-22-knoches">Kalk Derby, S. (2022, October 22). [https://madison.com/news/local/business/article_ba7bde33-857f-555c-b3e3-7776c6503c1f.html "Part of Knoche's meat business will live on, 'We were retired for one day'."] ''madison.com''.</ref>.

Jacques: Add the 2000–2004 years from the newspaper research recorded in the database; earlier text kept

2026-10-22T07:11:16Z

Add the 2000–2004 years from the newspaper research recorded in the database; earlier text kept

← Older revision		Revision as of 07:11, 22 October 2026
Line 4:		Line 4:
	Meyer and Stein opened the first Pizza Extreme at [[605 East Washington Avenue\|605 E. Washington Ave.]], in a former market and liquor store that they remodeled themselves<ref name="wsj-2009-09-27-p52" />. It was advertising for help by August 1991<ref name="wsj-1991-08-11-p85">(1991, August 11). Pizza Extreme help-wanted advertisement (earliest found). ''Wisconsin State Journal''. p. 85. Seen in search results only; the page has not been read.</ref>. Stein explained the name to a reviewer that October: "our idea is to go to the extreme in providing the best ingredients"<ref name="ct-1991-10-26-p28" />. Meyer said in 2009 that it referred to toppings people did not expect on a pizza, such as pesto, spinach, artichokes or Alfredo sauce<ref name="wsj-2009-09-27-p52" />.		Meyer and Stein opened the first Pizza Extreme at [[605 East Washington Avenue\|605 E. Washington Ave.]], in a former market and liquor store that they remodeled themselves<ref name="wsj-2009-09-27-p52" />. It was advertising for help by August 1991<ref name="wsj-1991-08-11-p85">(1991, August 11). Pizza Extreme help-wanted advertisement (earliest found). ''Wisconsin State Journal''. p. 85. Seen in search results only; the page has not been read.</ref>. Stein explained the name to a reviewer that October: "our idea is to go to the extreme in providing the best ingredients"<ref name="ct-1991-10-26-p28" />. Meyer said in 2009 that it referred to toppings people did not expect on a pizza, such as pesto, spinach, artichokes or Alfredo sauce<ref name="wsj-2009-09-27-p52" />.

	Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Meyer carried on, and opened a second store on Fish Hatchery Road by February 1996<ref name="wsj-1996-02-11-p74">(1996, February 11). Pizza Extreme help-wanted advertisement, 605 E. Washington and 2936 Fish Hatchery Rd. ''Wisconsin State Journal''. p. 74. Newspapers.com image [https://www.newspapers.com/image/397200098/ 397200098].</ref> and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>.		Stein died on September 28, 1992, aged 39<ref name="ct-1992-09-29-p28">(1992, September 29). "Stein, William L." ''The Capital Times''. p. 28. Newspapers.com images [https://www.newspapers.com/image/521269345/ 521269345], [https://www.newspapers.com/image/406187507/ 406187507].</ref>, about a year after the opening. Richard F. Meyer (1925–2002), who had retired from Kimberly-Clark in 1987, "helped start Pizza Extreme in Madison in 1991, and was vice president", his obituary said<ref name="wsj-2002-06-22-p4">(2002, June 22). "Obituary: Richard F. Meyer." ''Wisconsin State Journal''. p. 4. Newspapers.com image [https://www.newspapers.com/image/407435195/ 407435195].</ref>. Meyer carried on, and opened a second store on Fish Hatchery Road by February 1996<ref name="wsj-1996-02-11-p74">(1996, February 11). Pizza Extreme help-wanted advertisement, 605 E. Washington and 2936 Fish Hatchery Rd. ''Wisconsin State Journal''. p. 74. Newspapers.com image [https://www.newspapers.com/image/397200098/ 397200098].</ref> and a third on North Sherman Avenue by September 1996<ref name="wsj-1996-09-08-p79">(1996, September 8). Pizza Extreme delivery-driver advertisement listing three stores. ''Wisconsin State Journal''. p. 79. Newspapers.com image [https://www.newspapers.com/image/406359778/ 406359778].</ref>.

	In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.		In January 2000 Meyer was one of the two heads of the group of investors that bought the seven company-owned Pizza Pit stores in Madison<ref name="wsj-2000-01-29-p39">Gribble, R. A. (2000, January 29). "3 Pizza Pit stores to reopen." ''Wisconsin State Journal''. p. 39. Newspapers.com image [https://www.newspapers.com/image/400919775/ 400919775].</ref>. By late March one of them, at [[5706 Raymond Road\|5706 Raymond Rd.]], was advertised as Pizza Extreme's "new westside location"<ref name="wsj-2000-03-26-p95">(2000, March 26). Pizza Extreme and Pizza Pit help-wanted advertisements. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/407212072/ 407212072].</ref>. In 2009 that restaurant, in the Meadowood Shopping Center, was the chain's main dine-in restaurant and was "both a Pizza Pit and a Pizza Extreme", serving pizzas from both menus<ref name="wsj-2009-09-27-p52" />.

			Help-wanted advertisements of January 2000 listed the three older stores, 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="wsj-2000-01-30-p95">(2000, January 30). Pizza Extreme help-wanted advertisement listing 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave. ''Wisconsin State Journal''. p. 95. Newspapers.com image [https://www.newspapers.com/image/400922560/ 400922560].</ref>, and one of September 2000 asked managers to write to Jim Meyer at an office at 433 Grand Canyon Dr.<ref name="wsj-2000-09-18-p6">(2000, September 18). Pizza Extreme management help-wanted advertisement (Jim Meyer, 433 Grand Canyon Dr.). ''Wisconsin State Journal''. p. 6. Newspapers.com image [https://www.newspapers.com/image/407358672/ 407358672].</ref> The Raymond Road restaurant was held up at gunpoint on November 30, 2000, and again on December 23, 2001<ref name="wsj-2000-12-02-p3">(2000, December 2). "Two restaurants are robbed." ''Wisconsin State Journal''. p. 3. Newspapers.com image [https://www.newspapers.com/image/406733747/ 406733747].</ref><ref name="wsj-2001-12-24-p2">Schuetz, L. (2001, December 24). "Armed men commit two robberies." ''Wisconsin State Journal''. p. 2. Newspapers.com image [https://www.newspapers.com/image/407039273/ 407039273].</ref>; the Fish Hatchery Road store, in Fitchburg, was robbed six days after that<ref name="wsj-2001-12-31-p3">(2001, December 31). "Fitchburg: Two men rob Pizza Extreme." ''Wisconsin State Journal''. p. 3. Newspapers.com image [https://www.newspapers.com/image/407050082/ 407050082].</ref>, a driver on Riverside Drive in September 2001<ref name="wsj-2001-09-06-p5">(2001, September 6). "Pair of robberies reported." ''Wisconsin State Journal''. p. 5. Newspapers.com image [https://www.newspapers.com/image/407491673/ 407491673].</ref>, and both Raymond Road and East Washington Avenue in March 2003, in a string of pizzeria robberies that also hit two Pizza Pits<ref name="wsj-2003-03-20-p2">Adams, B. (2003, March 20). "Robbers strike another pizza place." ''Wisconsin State Journal''. p. 2. Newspapers.com image [https://www.newspapers.com/image/406716943/ 406716943].</ref>. In 2002 WYOU, the public-access channel, moved in next door at 609 E. Washington Ave.<ref name="ct-2002-03-12-p4">Kalk Derby, S. (2002, March 12). "WYOU is moving, but not far." ''The Capital Times''. p. 4. Newspapers.com image [https://www.newspapers.com/image/526010396/ 526010396].</ref>, and State Journal readers voted Pizza Extreme the third-best pizza in town<ref name="wsj-2002-08-14-p82">(2002, August 14). "Readers' poll: Madison's favourite pizza." ''Wisconsin State Journal''. p. 82. Newspapers.com image [https://www.newspapers.com/image/407466715/ 407466715].</ref>. A March 2004 advertisement for unit managers listed the same four stores as in 2000, "Attn: Tom or Jim"<ref name="wsj-2004-03-07-p132">(2004, March 7). Pizza Extreme management help-wanted advertisement listing its four stores. ''Wisconsin State Journal''. p. 132. Newspapers.com image [https://www.newspapers.com/image/396644524/ 396644524].</ref>.

	In December 2005 the chain advertised for drivers at "all locations": 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="ct-2005-12-08-p27">(2005, December 8). Pizza Extreme help-wanted ad listing all locations: 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery, 1207 N. Sherman Ave. ''The Capital Times''. p. 27. Newspapers.com image [https://www.newspapers.com/image/525998072/ 525998072].</ref> A Capital Times Super Bowl feature that year quoted its delivery man and manager Kevin Grauvogl on tips, and listed Madison's biggest delivery days as Halloween, New Year's Eve, the Packers' opener, the Super Bowl and Easter<ref name="ct-2005-02-07-p18">Kalk Derby, S. (2005, February 7). Super Bowl pizza-delivery feature: Pizza Extreme manager Kevin Grauvogl; Halloween, New Year's Eve and the Packers' opener as the big nights. ''The Capital Times''. p. 18. Newspapers.com image [https://www.newspapers.com/image/525978215/ 525978215].</ref>. A delivery car was stolen from behind the Raymond Road store in August 2008<ref name="mc-2008-08-20-pizza-extreme-car">(2008, August 20). [https://madison.com/news/local/article_a8a622ba-589a-50cb-8429-0e8bb2afb5a5.html "Madison man accused of taking pizza delivery car."] ''madison.com''.</ref>.		In December 2005 the chain advertised for drivers at "all locations": 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery Rd. and 1207 N. Sherman Ave.<ref name="ct-2005-12-08-p27">(2005, December 8). Pizza Extreme help-wanted ad listing all locations: 5706 Raymond Rd., 605 E. Washington Ave., 2936 Fish Hatchery, 1207 N. Sherman Ave. ''The Capital Times''. p. 27. Newspapers.com image [https://www.newspapers.com/image/525998072/ 525998072].</ref> A Capital Times Super Bowl feature that year quoted its delivery man and manager Kevin Grauvogl on tips, and listed Madison's biggest delivery days as Halloween, New Year's Eve, the Packers' opener, the Super Bowl and Easter<ref name="ct-2005-02-07-p18">Kalk Derby, S. (2005, February 7). Super Bowl pizza-delivery feature: Pizza Extreme manager Kevin Grauvogl; Halloween, New Year's Eve and the Packers' opener as the big nights. ''The Capital Times''. p. 18. Newspapers.com image [https://www.newspapers.com/image/525978215/ 525978215].</ref>. A delivery car was stolen from behind the Raymond Road store in August 2008<ref name="mc-2008-08-20-pizza-extreme-car">(2008, August 20). [https://madison.com/news/local/article_a8a622ba-589a-50cb-8429-0e8bb2afb5a5.html "Madison man accused of taking pizza delivery car."] ''madison.com''.</ref>.
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	===Former Locations===		===Former Locations===
	* [[605 East Washington Avenue\|605 E. Washington Ave.]] (1991 to August 2009).		* [[605 East Washington Avenue\|605 E. Washington Ave.]] (1991 to August 2009).
	* 2936 Fish Hatchery Rd., also given as 2937 (by February 1996<ref name="wsj-1996-02-11-p74" />; advertised 2005<ref name="ct-2005-12-08-p27" />; open in 2009).		* 2936 Fish Hatchery Rd., Fitchburg, also given as 2937 (by February 1996<ref name="wsj-1996-02-11-p74" />; robbed December 29, 2001<ref name="wsj-2001-12-31-p3" />; advertised 2005<ref name="ct-2005-12-08-p27" />; open in 2009).
	* 1207 N. Sherman Ave. (by September 1996<ref name="wsj-1996-09-08-p79" />; advertised 2005<ref name="ct-2005-12-08-p27" />; open in 2009).		* 1207 N. Sherman Ave. (by September 1996<ref name="wsj-1996-09-08-p79" />; advertised 2005<ref name="ct-2005-12-08-p27" />; open in 2009).
	* [[5706 Raymond Road\|5706 Raymond Rd.]] (2000 to before January 2017<ref name="mc-2017-01-30-los-atlantes">Kalk Derby, S. (2017, January 30). [https://madison.com/life-entertainment/local/food-drink/restaurants/article_26236e4c-ff4f-5d12-8f19-79493f39d5f7.html "Food-starved Meadowood gets a Mexican restaurant."] ''madison.com''.</ref>).		* [[5706 Raymond Road\|5706 Raymond Rd.]] (2000 to before January 2017<ref name="mc-2017-01-30-los-atlantes">Kalk Derby, S. (2017, January 30). [https://madison.com/life-entertainment/local/food-drink/restaurants/article_26236e4c-ff4f-5d12-8f19-79493f39d5f7.html "Food-starved Meadowood gets a Mexican restaurant."] ''madison.com''.</ref>).
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	* 1200 Highway 151, Mount Horeb (from July 2010<ref name="ct-2010-07-15-p7" />).		* 1200 Highway 151, Mount Horeb (from July 2010<ref name="ct-2010-07-15-p7" />).

	An office at 433 Grand Canyon Dr. took job applications in 2000<ref name="wsj-2000-03-26-p95" />.		An office at 433 Grand Canyon Dr. took job applications in 2000 and 2001, with Jim Meyer as the contact<ref name="wsj-2000-03-26-p95" /><ref name="wsj-2000-09-18-p6" /><ref name="wsj-2001-08-29-p35">(2001, August 29). Pizza Extreme help-wanted advertisement, 5706 Raymond Rd. (Harry Smith) and 433 Grand Canyon Dr. ''Wisconsin State Journal''. p. 35. Newspapers.com image [https://www.newspapers.com/image/407471189/ 407471189].</ref>.

	==See also==		==See also==