Roger Brown: Difference between revisions

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==Trivia==
==Trivia==
* In a 1992 profile he said he ate a slice of pizza about twice a week and, because of his cholesterol, had moved from sausage toward vegetarian and plain cheese. He wanted to add ribs to the menu: "Every pizzeria in Chicago serves ribs and I don't know why"<ref name="wsj-1992-02-27-p39" />.
* He credits his wife, Patricia Charley, with creating Rocky Rococo's sausage<ref name="wsj-2024-12-27-pA1" />.
* He credits his wife, Patricia Charley, with creating Rocky Rococo's sausage<ref name="wsj-2024-12-27-pA1" />.
* His son, Sam Brown, ran the Regent Street restaurant in 2018<ref name="wsj-2018-04-15-pE5">Kalk Derby, S. (2018, April 15). [https://madison.com/wsj/entertainment/dining/restaurants/rocky-rococo-leaves-east-washington-after-almost-40-years/article_e5333f46-415c-532f-92f5-01b7a3595302.html "Rocky Rococo leaves East Washington."] ''Wisconsin State Journal''. p. E5. Newspapers.com image [https://www.newspapers.com/image/420480646/ 420480646].</ref>.
* His son, Sam Brown, ran the Regent Street restaurant in 2018<ref name="wsj-2018-04-15-pE5">Kalk Derby, S. (2018, April 15). [https://madison.com/wsj/entertainment/dining/restaurants/rocky-rococo-leaves-east-washington-after-almost-40-years/article_e5333f46-415c-532f-92f5-01b7a3595302.html "Rocky Rococo leaves East Washington."] ''Wisconsin State Journal''. p. E5. Newspapers.com image [https://www.newspapers.com/image/420480646/ 420480646].</ref>.

Latest revision as of 21:18, 23 October 2026

Roger Brown is the co-founder, with Wayne Mosley, of Rocky Rococo.

Brown grew up in the Chicago area. As a student at the University of Illinois he worked at Garcia's Pizza in a Pan in Champaign, which sold pizza by the slice, and the idea for Rocky Rococo came from that experience[1][2]. He and Mosley opened the first restaurant at 411 W. Gilman St. on April 4, 1974[3].

In January 1988 the two sold their 70 percent of the company and kept the restaurants in Madison and La Crosse[4], which they ran as franchisees under the name First Madco. Brown said of the change that it "got Wayne and I back to what we do best, which is run restaurant operations"[5].

From about 2022 Brown sold his restaurants to longtime managers. He sold the last, at 1618 W. Beltline Hwy., on December 20, 2024, at the age of 77[2].

Trivia

  • In a 1992 profile he said he ate a slice of pizza about twice a week and, because of his cholesterol, had moved from sausage toward vegetarian and plain cheese. He wanted to add ribs to the menu: "Every pizzeria in Chicago serves ribs and I don't know why"[5].
  • He credits his wife, Patricia Charley, with creating Rocky Rococo's sausage[2].
  • His son, Sam Brown, ran the Regent Street restaurant in 2018[6].
  • He was no relation to the Browns of Brown's Restaurant, whose building became the first Rocky Rococo[7].
  • "The fact is, we were not hippies and we are not billionaires"[1].
  • His goal in 1974 was a chain of restaurants with sales of more than $10 million[1].

See also

Notes

  1. ↑ 1.0 1.1 1.2 Riddle, J. (1988, January 14). "Rocky Rococo founders reached their initial goal." Wisconsin State Journal. p. 13. Newspapers.com image 400698893.
  2. ↑ 2.0 2.1 2.2 Kalk Derby, S. (2024, December 27). "Roger Brown sells his last restaurant after co-founding the company in 1974." Wisconsin State Journal. p. A1, A6. Newspapers.com images 1153404253, 1153404263.
  3. ↑ Martin, C. (1982, April 4). "Through pizza's thick and thin, Rocky Rococo Corp. pans out." Wisconsin State Journal. p. 32. Newspapers.com image 404415972.
  4. ↑ Riddle, J. (1988, January 14). Founders sell their stake in Rocky Rococo (front page). Wisconsin State Journal. p. 1. Newspapers.com image 400698733.
  5. ↑ 5.0 5.1 Riddle, J. (1992, February 27). "A big slice of success." Wisconsin State Journal. p. 39–40. Newspapers.com images 405799415, 405799421.
  6. ↑ Kalk Derby, S. (2018, April 15). "Rocky Rococo leaves East Washington." Wisconsin State Journal. p. E5. Newspapers.com image 420480646.
  7. ↑ LaBrasca, R. (1974, March 16). "Brown's Restaurant to Close Doors On 36 Years of Good Home Cookin'." The Capital Times. p. 9. Newspapers.com image 521389573.