1980s (decade): Difference between revisions
From Madison Pizza Wiki
Fill in the years from the newspaper research recorded in the database; earlier text kept |
Add the chains (Little Caesar's, Domino's) from the newspaper research; note on the Domino's sentence; earlier text kept |
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The 1980s pizza scene in Madison saw large growth in [[Rocky Rococo|Rocky's]] and Pizza Pit locations. Domino's, which had become a major nationwide chain, still hadn't really entered Madison's market. | The 1980s pizza scene in Madison saw large growth in [[Rocky Rococo|Rocky's]] and Pizza Pit locations. Domino's, which had become a major nationwide chain, still hadn't really entered Madison's market. (The newspapers show otherwise: [[Domino’s Pizza|Domino's]] opened its first Madison store in 1983 and had seven by 1986, though it was only third in the market<ref name="ct-1986-08-06-p10">Gaskill, W. (1986, August 6). "Domino's exec says No. 3 doesn't cut it." ''The Capital Times''. p. 10. Newspapers.com image [https://www.newspapers.com/image/521443245/ 521443245].</ref>. [[Little Caesar’s|Little Caesar's]] arrived in 1982<ref name="ct-1996-09-12-p3">Ivey, M. (1996, September 12). "Franchisee sues Little Caesar's." ''The Capital Times''. p. 3. Newspapers.com image [https://www.newspapers.com/image/522283167/ 522283167].</ref>.) | ||
===== 1980 ===== | ===== 1980 ===== | ||
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===== 1982 ===== | ===== 1982 ===== | ||
* A Sun Prairie family opens the first Madison [[Little Caesar’s|Little Caesar's]] franchise, on Cottage Grove Road<ref name="ct-1996-09-12-p3" />. | |||
* February: [[Pizza Pit]] advertises for staff for its new store in East Towne Mall<ref name="wsj-1982-02-27-p25">(1982, February 27). Help-wanted advertisements for the new Pizza Pit in East Towne Mall. ''Wisconsin State Journal''. p. 25–26. Seen in search results only; the page has not been read.</ref>. | * February: [[Pizza Pit]] advertises for staff for its new store in East Towne Mall<ref name="wsj-1982-02-27-p25">(1982, February 27). Help-wanted advertisements for the new Pizza Pit in East Towne Mall. ''Wisconsin State Journal''. p. 25–26. Seen in search results only; the page has not been read.</ref>. | ||
* April: Rocky Rococo has 11 restaurants, six of them in Madison, and is about to start franchising<ref name="wsj-1982-04-04-p32">Martin, C. (1982, April 4). "Through pizza's thick and thin, Rocky Rococo Corp. pans out." ''Wisconsin State Journal''. p. 32. Newspapers.com image [https://www.newspapers.com/image/404415972/ 404415972].</ref>. | * April: Rocky Rococo has 11 restaurants, six of them in Madison, and is about to start franchising<ref name="wsj-1982-04-04-p32">Martin, C. (1982, April 4). "Through pizza's thick and thin, Rocky Rococo Corp. pans out." ''Wisconsin State Journal''. p. 32. Newspapers.com image [https://www.newspapers.com/image/404415972/ 404415972].</ref>. | ||
===== 1983 ===== | ===== 1983 ===== | ||
* April: Little Caesar's has two stores, 4664 Cottage Grove Rd. and one in Sun Prairie<ref name="ct-1983-04-13-p51">(1983, April 13). Little Caesars coupon advertisement, two locations. ''The Capital Times''. p. 51. Newspapers.com image [https://www.newspapers.com/image/521381493/ 521381493].</ref>. | |||
* September: the first Madison [[Domino’s Pizza|Domino's]] is hiring at [[525 University Avenue|525 University Ave.]]<ref name="wsj-1983-09-19-p28">(1983, September 19). Classified advertisement, Domino's Pizza, 525 University Ave. ''Wisconsin State Journal''. p. 28. Cited on an earlier version of this wiki; not re-read.</ref> | |||
* April: Pizza Pit forms a company to sell franchises. It has nine stores in the Madison area<ref name="ct-1983-04-01-p10">(1983, April 1). Market Memo: Pizza Pit Ltd. forms Pizza Pit Investment Enterprises. ''The Capital Times''. p. 10. Newspapers.com image [https://www.newspapers.com/image/521375378/ 521375378].</ref>. | * April: Pizza Pit forms a company to sell franchises. It has nine stores in the Madison area<ref name="ct-1983-04-01-p10">(1983, April 1). Market Memo: Pizza Pit Ltd. forms Pizza Pit Investment Enterprises. ''The Capital Times''. p. 10. Newspapers.com image [https://www.newspapers.com/image/521375378/ 521375378].</ref>. | ||
* May: Rocky Rococo applies for a licence at West Towne Mall<ref name="wsj-1983-05-06-p32">(1983, May 6). City of Madison licence list, May 1983. ''Wisconsin State Journal''. p. 32.</ref>. | * May: Rocky Rococo applies for a licence at West Towne Mall<ref name="wsj-1983-05-06-p32">(1983, May 6). City of Madison licence list, May 1983. ''Wisconsin State Journal''. p. 32.</ref>. | ||
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===== 1986 ===== | ===== 1986 ===== | ||
* August: Domino's has seven Madison outlets but only 8 percent of the market, behind Pizza Pit and Rocky Rococo<ref name="ct-1986-08-06-p10" />. | |||
* Public Storage Inc. takes a stake in Rocky Rococo<ref name="wsj-1988-01-14-p1">Riddle, J. (1988, January 14). Founders sell their stake in Rocky Rococo (front page). ''Wisconsin State Journal''. p. 1. Newspapers.com image [https://www.newspapers.com/image/400698733/ 400698733].</ref>. | * Public Storage Inc. takes a stake in Rocky Rococo<ref name="wsj-1988-01-14-p1">Riddle, J. (1988, January 14). Founders sell their stake in Rocky Rococo (front page). ''Wisconsin State Journal''. p. 1. Newspapers.com image [https://www.newspapers.com/image/400698733/ 400698733].</ref>. | ||
* [[George Backus]], founder of [[Buck’s Pizza]], dies<ref name="mc-2010-06-08-moe-bucks">Moe, D. (2010, June 8). [https://madison.com/news/local/doug_moe/article_56320133-d654-5c05-8b22-681e5731e020.html "Doug Moe: Ald. Sanborn buys Buck's Pizza, but won't mess with success."] ''madison.com''.</ref>. | * [[George Backus]], founder of [[Buck’s Pizza]], dies<ref name="mc-2010-06-08-moe-bucks">Moe, D. (2010, June 8). [https://madison.com/news/local/doug_moe/article_56320133-d654-5c05-8b22-681e5731e020.html "Doug Moe: Ald. Sanborn buys Buck's Pizza, but won't mess with success."] ''madison.com''.</ref>. | ||
Revision as of 20:56, 30 September 2026
The 1980s pizza scene in Madison saw large growth in Rocky's and Pizza Pit locations. Domino's, which had become a major nationwide chain, still hadn't really entered Madison's market. (The newspapers show otherwise: Domino's opened its first Madison store in 1983 and had seven by 1986, though it was only third in the market[1]. Little Caesar's arrived in 1982[2].)
1980
- May: Rocky Rococo is licensed at three addresses, including 4002 E. Washington Ave.[3]
1981
- April: Supreme Pizza is hiring at 912 E. Johnson St.[4]. In May it opens a second store at 2503 E. Washington Ave.[5]
1982
- A Sun Prairie family opens the first Madison Little Caesar's franchise, on Cottage Grove Road[2].
- February: Pizza Pit advertises for staff for its new store in East Towne Mall[6].
- April: Rocky Rococo has 11 restaurants, six of them in Madison, and is about to start franchising[7].
1983
- April: Little Caesar's has two stores, 4664 Cottage Grove Rd. and one in Sun Prairie[8].
- September: the first Madison Domino's is hiring at 525 University Ave.[9]
- April: Pizza Pit forms a company to sell franchises. It has nine stores in the Madison area[10].
- May: Rocky Rococo applies for a licence at West Towne Mall[11].
- June: Pizza Pit opens two stores in Green Bay[12].
1984
- David Wilson becomes the owner of Supreme Pizza[13].
- July: a new Pizza Pit restaurant at 2803 University Ave.[14]
- November: Pizzeria Uno is due to open at 222 W. Gorham St.[15]
1985
- February: Rocky Rococo has 43 restaurants in four states[16].
1986
- August: Domino's has seven Madison outlets but only 8 percent of the market, behind Pizza Pit and Rocky Rococo[1].
- Public Storage Inc. takes a stake in Rocky Rococo[17].
- George Backus, founder of Buck’s Pizza, dies[18].
1987
- February: a new Pizza Pit at 4527 Cottage Grove Rd.[19]
- May: Edwardo's applies for a licence at 6601 Mineral Point Rd.[20]
1988
- January: the founders of Rocky Rococo sell their 70 percent of the company, and keep the restaurants in Madison and La Crosse[17].
- Mama D's Pizza is at 1018 N. Sherman Ave., formerly The Pizza Oven[21].
1989
- June: Pizza Pit is in a new headquarters building at 4253 Argosy Ct.[22]
Notes
- ↑ 1.0 1.1 Gaskill, W. (1986, August 6). "Domino's exec says No. 3 doesn't cut it." The Capital Times. p. 10. Newspapers.com image 521443245.
- ↑ 2.0 2.1 Ivey, M. (1996, September 12). "Franchisee sues Little Caesar's." The Capital Times. p. 3. Newspapers.com image 522283167.
- ↑ (1980, May 7). City of Madison licence list, May 1980. Wisconsin State Journal. p. 37.
- ↑ (1981, April 12). Help-wanted advertisement, "Apply in person Supreme Pizza, 912 E. Johnson". Wisconsin State Journal. p. 54. Seen in search results only; the page has not been read.
- ↑ (1981, May 14). Supreme Fresh Pizza grand-opening advertisement, 2503 E. Washington Ave. and 912 E. Johnson St. The Capital Times. p. 59. Newspapers.com image 520106654.
- ↑ (1982, February 27). Help-wanted advertisements for the new Pizza Pit in East Towne Mall. Wisconsin State Journal. p. 25–26. Seen in search results only; the page has not been read.
- ↑ Martin, C. (1982, April 4). "Through pizza's thick and thin, Rocky Rococo Corp. pans out." Wisconsin State Journal. p. 32. Newspapers.com image 404415972.
- ↑ (1983, April 13). Little Caesars coupon advertisement, two locations. The Capital Times. p. 51. Newspapers.com image 521381493.
- ↑ (1983, September 19). Classified advertisement, Domino's Pizza, 525 University Ave. Wisconsin State Journal. p. 28. Cited on an earlier version of this wiki; not re-read.
- ↑ (1983, April 1). Market Memo: Pizza Pit Ltd. forms Pizza Pit Investment Enterprises. The Capital Times. p. 10. Newspapers.com image 521375378.
- ↑ (1983, May 6). City of Madison licence list, May 1983. Wisconsin State Journal. p. 32.
- ↑ (1983, June 12). Business people: managers named for two new Pizza Pit stores in Green Bay. Wisconsin State Journal. p. 61. Newspapers.com image 404645680.
- ↑ (2000, September 26). "Wilson, David Phillips." Wisconsin State Journal. p. 6. Newspapers.com image 407417983.
- ↑ (1984, July 30). People in business: Pizza Pit staff changes and new store at 2803 University Avenue. Wisconsin State Journal. p. 4. Newspapers.com image 402540364.
- ↑ (1984, August 28). Pizzeria Uno coming to Madison in November at 222 W. Gorham St. The Capital Times. p. 6. Newspapers.com image 520341374.
- ↑ Simms, P. (1985, February 3). "Where food is fast, so is the growth." Wisconsin State Journal. p. 117. Newspapers.com image 402044078.
- ↑ 17.0 17.1 Riddle, J. (1988, January 14). Founders sell their stake in Rocky Rococo (front page). Wisconsin State Journal. p. 1. Newspapers.com image 400698733.
- ↑ Moe, D. (2010, June 8). "Doug Moe: Ald. Sanborn buys Buck's Pizza, but won't mess with success." madison.com.
- ↑ (1987, February 25). Business people: manager named for new Pizza Pit at 4527 Cottage Grove Road. Wisconsin State Journal. p. 26. Newspapers.com image 405050514.
- ↑ (1987, May 12). Licence application, Edwardo's, 6601 Mineral Point Rd. Wisconsin State Journal. p. 22. Newspapers.com image 402453528.
- ↑ (1988, February 7). Help-wanted advertisements, Mama D's Pizza (1018 N. Sherman Ave.) and The Pizza Oven (6016 Monona Dr.). Wisconsin State Journal. p. 42. Newspapers.com image 401499623.
- ↑ (1989, June 4). Help-wanted advertisement, Pizza Pit corporate headquarters, 4253 Argosy Court. Wisconsin State Journal. p. 33. Newspapers.com image 404579230.
